Supporting our Community  

As a family-run business, SAM takes pride in giving back to the community as a local employer supporting charities and organisations across the UK and Ireland. We proudly offer payroll giving, where our team can opt to contribute part of their salary to a charity of their choice. Over the years, SAM has supported numerous charities by raising vital funds and spreading awareness of the fantastic work that they do: 

  • Action Cancer 
  • Alzheimer’s Society
  • Autism NI 
  • Ballymena Food Bank 
  • Cancer Research UK 
  • Chest Heart and Stroke NI 
  • Macmillan Cancer Support 
  • Maddie Rose Campaign 
  • Marie Curie
  • Mental Health Foundation 
  • NI Cancer Fund for Children
  • NI Children’s Hospice 
  • NSPCC 
  • Parkinson’s UK 
  • Pretty n Pink 
  • Randalstown Rugby Club 2nd XV

Supporting NSPCC, SAM’s chosen charity partner for F26 

We are proud to announce our chosen charity partner for 2025-2026 is the NSPCC, the UK’s leading children’s charity, whose work is dedicated to preventing child abuse and helping those affected.  

 SAM is a family focused business, fully supporting the belief that every child deserves a safe and happy environment to thrive in. By partnering with the NSPCC, we are helping them continue their incredible work in protecting children and empowering families and communities through their life-changing services.  

Throughout the year, our team will be planning a series of fundraising events to help raise awareness and support this fantastic cause. Keep an eye on our social media and latest news to see how we are supporting the NSPCC throughout the year. 

Our Impact with The Alzheimer’s Society UK in F25  

In FY25, SAM was proud to support the Alzheimer’s Society UK, raising an outstanding £10,000 to help fund their vital work. Our team united throughout the year to take part in a variety of fundraising activities, all in support of this important cause.

Step/KM Challenge
Our team clocked up their kilometres with some healthy competition along the way.
SAM Sports Day
A fun-filled day of classic races, games and team spirit, with plenty of laughs.
Memory Walk
A reflective and powerful event honouring those living with dementia and their loved ones.
Coffee Morning
Cakes, coffee and conversation while raising vital funds.
Halloween Hamper Raffle
A spooky selection of treats and prizes with all donations going toward the cause.
Christmas Raffle
A festive fundraiser wrapped up the year with joy, generosity and great gifts.
Guess how many Sweets are in the Jar
A simple but much-loved game that got everyone involved.

The Difference £10,000 Can Make 

The SAM team’s collective fundraising efforts went toward: 

  • Fund Companion Calls: A friendly chat could be a lifeline for someone who is feeling alone and isolated. 

  • Fund Vital Research: Projects like Time for Dementia help improve the lives of those living with dementia. 

  • Pay for Dementia Advisers: A provider of practical and emotional support for those who need it.